https://marketing.provenance.orgThe latest news and insights on supply chain and product transparency for brands and retailers. See shopper trends and sustainability insights from across the transparency movement.Fri, 15 Nov 2024 16:19:33 GMTWebflowhttps://marketing.provenance.org/news-insights/types-of-sustainable-packaging-in-the-beauty-industryhttps://marketing.provenance.org/news-insights/types-of-sustainable-packaging-in-the-beauty-industryLearn more about the common types sustainable packaging for beauty and wellness brands, find out which brands are doing what, and understand how best to talk to shoppers about your packaging, whether it's compostable, recyclable or reusable.Mon, 04 Nov 2024 11:34:56 GMThttps://marketing.provenance.org/news-insights/10-key-sustainability-certifications-for-businesseshttps://marketing.provenance.org/news-insights/10-key-sustainability-certifications-for-businessesFor marketers and founders that want to build consumer trust through sustainability, we’ve shortlisted some of today's top sustainability certifications for businesses and how to get started.Mon, 04 Nov 2024 11:24:50 GMThttps://marketing.provenance.org/news-insights/the-future-of-trust-and-certification-in-the-organic-beauty-and-wellbeing-industry-insights-from-industry-leadershttps://marketing.provenance.org/news-insights/the-future-of-trust-and-certification-in-the-organic-beauty-and-wellbeing-industry-insights-from-industry-leadersDiscover how the EU Green Claims Directive and certifications like COSMOS Organic are shaping the future of the beauty and wellbeing industry. Learn from industry leaders about building consumer trust, sustainable growth, and overcoming certification challenges.Wed, 16 Oct 2024 11:12:09 GMThttps://marketing.provenance.org/news-insights/thg-beauty-expands-partnership-with-provenance-to-enhance-sustainability-marketinghttps://marketing.provenance.org/news-insights/thg-beauty-expands-partnership-with-provenance-to-enhance-sustainability-marketingTHG Beauty partners with Provenance to enhance sustainability marketing on LOOKFANTASTIC and Dermstore. Provenance’s green claims validation platform enables transparent, verified sustainability claims, empowering informed consumer choices.Tue, 24 Sep 2024 10:18:07 GMThttps://marketing.provenance.org/news-insights/holland-barrett-partners-with-provenance-to-support-customers-to-shop-sustainablyhttps://marketing.provenance.org/news-insights/holland-barrett-partners-with-provenance-to-support-customers-to-shop-sustainablyHolland & Barrett partners with Provenance to lead in sustainability marketing technology, embedding validated green claims across online channels. This innovative collaboration leverages data to enhance transparency, helping customers make informed purchasing decisions and navigate evolving green claims regulation.Wed, 04 Sep 2024 13:46:03 GMThttps://marketing.provenance.org/news-insights/harnessing-data-ai-for-sustainable-futurehttps://marketing.provenance.org/news-insights/harnessing-data-ai-for-sustainable-futureProvenance is using data and AI to transform the landscape of sustainability communications, marketing, and advertising; enabling both brands and shoppers to make informed, sustainable decisions.Wed, 28 Aug 2024 10:15:53 GMThttps://marketing.provenance.org/news-insights/the-carbon-trust-partners-with-provenance-to-enable-verified-carbon-reduction-claims-at-the-point-of-purchasehttps://marketing.provenance.org/news-insights/the-carbon-trust-partners-with-provenance-to-enable-verified-carbon-reduction-claims-at-the-point-of-purchaseThe Carbon Trust label is expanding its visibility online by partnering with sustainability claims platform Provenance. Through its partnership, the Carbon Trust’s ‘Carbon Emissions Reductions Achieved’ label will be added to Provenance’s platform, to support consumers with easy access to credible information regarding the carbon impact of the products they purchase.Wed, 26 Jun 2024 15:17:34 GMThttps://marketing.provenance.org/news-insights/the-detox-market-partners-with-provenancehttps://marketing.provenance.org/news-insights/the-detox-market-partners-with-provenanceThe Detox Market is announcing a partnership with Provenance to empower customers with validated sustainability information about its beauty products. This initiative ensures verified sustainability claims for over 180 beauty brands, aligning with upcoming regulations.Tue, 25 Jun 2024 14:16:39 GMThttps://marketing.provenance.org/news-insights/eu-corporate-sustainability-reporting-directive-csrd-an-introduction-for-businesseshttps://marketing.provenance.org/news-insights/eu-corporate-sustainability-reporting-directive-csrd-an-introduction-for-businessesCSRD, which stands for the Corporate Sustainability Reporting Directive, is a European Union directive which represents a pivotal step in its commitment to enhancing corporate transparency and accountability around sustainability. We answer the big questions businesses are asking ahead of the first year of reporting: what is CSRD? What’s the CSRD timeline? What are the CSRD requirements for my company?Tue, 04 Jun 2024 09:05:44 GMThttps://marketing.provenance.org/news-insights/s4s-ventures-and-nordic-eye-back-provenance-with-5m-investmenthttps://marketing.provenance.org/news-insights/s4s-ventures-and-nordic-eye-back-provenance-with-5m-investmentProvenance, the sustainability communications platform, today announces a $5 million funding round led by S4S Ventures, the investment firm co-founded by Sir Martin Sorrell, and Nordic Eye, alongside Alumni Ventures, Angel Academe and a grant from the UK Government via Innovate UK.Wed, 15 May 2024 14:55:10 GMThttps://marketing.provenance.org/news-insights/earth-day-2024-8-brand-reducing-plastic-impacthttps://marketing.provenance.org/news-insights/earth-day-2024-8-brand-reducing-plastic-impactDiscover the brands and retailers promoting more sustainable packaging practices this Earth Day, putting planet before plastic.Tue, 23 Apr 2024 12:50:46 GMThttps://marketing.provenance.org/news-insights/eu-green-claims-directive-what-businesses-need-to-knowhttps://marketing.provenance.org/news-insights/eu-green-claims-directive-what-businesses-need-to-knowDiscover the European Union's Greenwashing Directive, tackling misleading eco-claims head-on. Learn about its impact on businesses, penalties for non-compliance, and the roadmap to implementation. Find out how your company can navigate this regulatory landscape and gain a competitive edge in sustainability.Mon, 11 Mar 2024 11:16:21 GMThttps://marketing.provenance.org/news-insights/ethical-consumption-trendshttps://marketing.provenance.org/news-insights/ethical-consumption-trendsDiscover the latest ethical consumption trends for 2024. From eco exhaustion driving brand promiscuity to battling the price barrier and making sustainable living accessible, delve into the evolving landscape of conscious consumerism. Learn how brands can foster loyalty through accessible sustainability initiatives and the quest for quality, all while meeting demands for faster yet eco-friendly online purchasing.Tue, 27 Feb 2024 17:48:32 GMThttps://marketing.provenance.org/news-insights/blockchain-the-solution-for-transparency-in-product-supply-chainshttps://marketing.provenance.org/news-insights/blockchain-the-solution-for-transparency-in-product-supply-chainsThis white paper is by social enterprise Project Provenance Ltd. and describes a prototype that uses blockchain technology to enable secure traceability of certifications and other salient information in supply chains.Tue, 19 Dec 2023 17:44:39 GMThttps://marketing.provenance.org/news-insights/2019-planning-workshops-building-customer-trust-through-transparencyhttps://marketing.provenance.org/news-insights/2019-planning-workshops-building-customer-trust-through-transparencyOver the coming months, we’ll be hosting a series of workshops tailored around business who are seeking to navigate transparency and sustainability – via environment, social impact, animal welfare, health, etc.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/4-transparency-takeaways-from-the-grocers-2021-trends-reporthttps://marketing.provenance.org/news-insights/4-transparency-takeaways-from-the-grocers-2021-trends-reportLast week, The Grocer called on FCMG industry experts to share their predictions for a 2021 retail trends report. The report focuses on the lasting impact of Covid, but naturally, there are some crucial transparency-focused takeaways that the Provenance team share here...Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-key-themes-at-edies-sustainability-leaders-forum-2021https://marketing.provenance.org/news-insights/5-key-themes-at-edies-sustainability-leaders-forum-2021Provenance founder, Jessi Baker, picks out the key themes around sustainability and transparency from the 2021 edie sustainability leaders forum.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/12-inspiring-black-friday-campaigns-for-eco-conscious-shoppershttps://marketing.provenance.org/news-insights/12-inspiring-black-friday-campaigns-for-eco-conscious-shoppersExplore 12 inspiring sustainable Black Friday campaigns that changed the game for marketers. We've curated some of the best sustainability campaigns that met conscious consumer demands and positively impacted the planet, featuring brands like Patagonia, Deciem, and Fjallraven. Get inspired to make your Black Friday marketing more eco-friendly and appealing to eco-conscious shoppers.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/10-ways-to-simplify-sustainability-marketinghttps://marketing.provenance.org/news-insights/10-ways-to-simplify-sustainability-marketingAs consumers increasingly prioritise the planet and its people, businesses must adapt to meet these changing expectations. To help businesses navigate the challenging terrain of sustainability marketing, we've compiled a list of 10 marketing-driven, data-led tips aimed at winning over the hearts and minds of environmentally-aware shoppers.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-lessons-from-leading-a-blockchain-social-innovation-projecthttps://marketing.provenance.org/news-insights/5-lessons-from-leading-a-blockchain-social-innovation-projectDavid Pepper, Project Lead at Provenance, shares the lessons learned leading a innovation project for environmental and social impact.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-food-and-drink-brands-called-out-for-greenwashing-and-the-lessons-we-can-learnhttps://marketing.provenance.org/news-insights/5-food-and-drink-brands-called-out-for-greenwashing-and-the-lessons-we-can-learnLearn valuable lessons from recent high-profile greenwashing cases in the food and drink industry.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-rules-for-communicating-impact-for-the-new-decade-our-workshop-at-the-edie-conferencehttps://marketing.provenance.org/news-insights/5-rules-for-communicating-impact-for-the-new-decade-our-workshop-at-the-edie-conferenceToday, brand efforts are currently hidden in B2B supply chain tools and sustainability reports. The hard work that some leading businesses are undertaking is not being communicated at the right touch-points with shoppers.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-mobile-apps-to-help-us-buy-betterhttps://marketing.provenance.org/news-insights/5-mobile-apps-to-help-us-buy-betterFor Mobile World Congress we discuss the role of mobile in how we shop with our valuesThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-reasons-intern-tech-startuphttps://marketing.provenance.org/news-insights/5-reasons-intern-tech-startupProvenance's Communications Assistant shares 5 reasons why young people should intern for a tech startup! Read on to find out more.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-tips-and-tools-for-collaborative-working-while-remotehttps://marketing.provenance.org/news-insights/5-tips-and-tools-for-collaborative-working-while-remoteWe have learned a few things about running online strategy workshops and collaborative sessions from our work with businesses across often remote supply chains and operating as a remote team. See our tips for what’s become the new ‘normal’ and how we can all continue to power sustainability and transparency commitments virtually.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/5-times-beauty-brands-were-accused-of-greenwashing-and-the-lessons-we-can-learnhttps://marketing.provenance.org/news-insights/5-times-beauty-brands-were-accused-of-greenwashing-and-the-lessons-we-can-learnExplore recent high-profile examples of greenwashing beauty brands, greenwashing cosmetics companies and greenwashing makeup brands, and learn how sustainable beauty brands can avoid greenwashing in the beauty industry.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/7-ways-the-beauty-industry-is-supporting-the-coronavirus-relief-effort-the-independenthttps://marketing.provenance.org/news-insights/7-ways-the-beauty-industry-is-supporting-the-coronavirus-relief-effort-the-independentHow are beauty and personal care brands helping tackle the Covid-19 crisis? The Independent's Ellie Fry shares the projects underway– from providing essentials to the most vulnerable to getting anti-viral products into the hands of authorities as a top priority.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/6-key-learnings-from-our-greenwashing-in-beauty-webinarhttps://marketing.provenance.org/news-insights/6-key-learnings-from-our-greenwashing-in-beauty-webinarIn the wake of the Competition & Markets Authority publishing its landmark Green Claims Code, we got together with Sarah Brown (Pai Skincare), Cecilia Parker Aranha (CMA) and Provenance founder, Jessi Baker, for a live discussion about how beauty brands can meet growing demand from shoppers and regulators for greater transparency about social and environmental impact.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/a-revolution-in-consumer-understandinghttps://marketing.provenance.org/news-insights/a-revolution-in-consumer-understandingThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/a-brave-new-marketer-rising-to-the-challenge-of-sustainability-communicationshttps://marketing.provenance.org/news-insights/a-brave-new-marketer-rising-to-the-challenge-of-sustainability-communicationsThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/a-global-network-that-improves-transparency-in-supply-chainshttps://marketing.provenance.org/news-insights/a-global-network-that-improves-transparency-in-supply-chainsThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/a-backpack-for-the-everyday-explorerhttps://marketing.provenance.org/news-insights/a-backpack-for-the-everyday-explorerCoyote Bags: The two Santiago locals bringing a new edge to the handmade backpackThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/a-race-to-the-top-bridgehead-coffee-is-reaching-for-robust-transparencyhttps://marketing.provenance.org/news-insights/a-race-to-the-top-bridgehead-coffee-is-reaching-for-robust-transparencyThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/a-transparent-futurehttps://marketing.provenance.org/news-insights/a-transparent-futureWhy transparency and asking where our clothes come from is important for conscious consumption in the modern worldThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/7-take-aways-from-university-of-cambridges-sustainability-coursehttps://marketing.provenance.org/news-insights/7-take-aways-from-university-of-cambridges-sustainability-courseAt Provenance, we're always striving to learn more. We're constantly pushing to stay on the cutting edge of what's happening across supply chains, in sustainability and around the technology innovations to support transparency of all of this for citizens. As such, our Partnerships Manager, Emilien Hoet, recently shared with both our team and in a Medium post about what he learned from his latest studies in sustainability.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/awearhttps://marketing.provenance.org/news-insights/awearThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchain-enabled-supply-chain-transparency-can-help-retailers-suppliers-reduce-riskhttps://marketing.provenance.org/news-insights/blockchain-enabled-supply-chain-transparency-can-help-retailers-suppliers-reduce-riskDaniel Schwartz, retail supply chain analyst, explores how a new era of decentralised applications can revolutionise supply chain.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/biodiversity-brands-a-provenancelive-recaphttps://marketing.provenance.org/news-insights/biodiversity-brands-a-provenancelive-recapBiodiversity is increasingly on the agenda of some of the world’s largest companies, but it’s also now making headlines for its connection to global pandemics. What is biodiversity and what does it mean for brands, their ingredients and their overarching impact? Here’s what we learned...Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/aquafarming-fairly-mined-jewellery-rainforest-sugar-3-new-provenance-membershttps://marketing.provenance.org/news-insights/aquafarming-fairly-mined-jewellery-rainforest-sugar-3-new-provenance-membersThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/beware-the-greenwash-trap-3-sustainability-marketing-tips-for-beauty-brandshttps://marketing.provenance.org/news-insights/beware-the-greenwash-trap-3-sustainability-marketing-tips-for-beauty-brandsBeauty shoppers are rightly on the lookout for greenwashing. Here's how to get it right when sharing your product sustainability credentials.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchain-of-custodyhttps://marketing.provenance.org/news-insights/blockchain-of-custodyJessi Baker and Dr. Jutta Steiner discuss the game-changing technology for certification and supply chain edit.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/asa-digs-in-on-carbon-neutral-net-zero-claimshttps://marketing.provenance.org/news-insights/asa-digs-in-on-carbon-neutral-net-zero-claimsNew guidance from the Advertising Standards Authority and the Committee of Advertising Practice (CAP) focus on “carbon neutral” and “net zero” claims.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchain-certificationhttps://marketing.provenance.org/news-insights/blockchain-certificationThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/avallen-calvados-bee-positive-building-a-spirits-brand-on-a-mission-to-save-the-beeshttps://marketing.provenance.org/news-insights/avallen-calvados-bee-positive-building-a-spirits-brand-on-a-mission-to-save-the-beesThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchain-faqs-certifiers-auditors-assurance-organisationshttps://marketing.provenance.org/news-insights/blockchain-faqs-certifiers-auditors-assurance-organisationsThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/british-manufacturing-is-alive-and-wellhttps://marketing.provenance.org/news-insights/british-manufacturing-is-alive-and-wellThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchains-and-energy-consumptionhttps://marketing.provenance.org/news-insights/blockchains-and-energy-consumptionAt Provenance, we are often asked about the energy, and therefore carbon emissions, implications of using a blockchain to store verified information and broker trust in a supply chain. Here's our take...Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/bringing-provenance-into-the-impossible-storehttps://marketing.provenance.org/news-insights/bringing-provenance-into-the-impossible-storeThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchain-series-part-2-blockchains-vs-centralised-systemshttps://marketing.provenance.org/news-insights/blockchain-series-part-2-blockchains-vs-centralised-systemsHow do blockchains differ from the centralised systems used by such services as Paypal and Airbnb? And why does it matter?Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchains-and-human-rightshttps://marketing.provenance.org/news-insights/blockchains-and-human-rightsHow can tech improve human rights initiatives? Jessi Baker and Thibaut Schaeffer discuss blockchain's role in safeguarding the fundamental rights of workers.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/blockchain-trade-financehttps://marketing.provenance.org/news-insights/blockchain-trade-financeAs the market leaders in tech powered transparency, the Provenance team selects our picks of the most impactful and insightful news stories related to transparency every week.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/business-as-a-force-for-good-provenance-joins-b-corp-and-its-like-minded-communityhttps://marketing.provenance.org/news-insights/business-as-a-force-for-good-provenance-joins-b-corp-and-its-like-minded-communityThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/chris-taggart-of-opencorporates-on-open-product-datahttps://marketing.provenance.org/news-insights/chris-taggart-of-opencorporates-on-open-product-dataOpenCorporates founder Chris Taggart speaks about the importance of open product data and its ability to change marketsThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/challenging-an-entire-industry-to-go-circular-a-qa-with-dsm-niagas-lukas-hoexhttps://marketing.provenance.org/news-insights/challenging-an-entire-industry-to-go-circular-a-qa-with-dsm-niagas-lukas-hoexThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/can-blockchain-solve-the-beauty-industrys-trust-issueshttps://marketing.provenance.org/news-insights/can-blockchain-solve-the-beauty-industrys-trust-issuesVogue’s Daniela Morosini spoke to Jessi Baker (Founder & CEO, Provenance) and Alexia Inge (Co-Founder & Co-CEO, Cult Beauty) about powering transparency with technology.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/carbon-chainhttps://marketing.provenance.org/news-insights/carbon-chainThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/certification-powered-blockchainhttps://marketing.provenance.org/news-insights/certification-powered-blockchainWe’re now working with the ISEAL Innovations Fund to take part in Blockchain Revolution: a pilot project led by the Roundtable on Sustainable Biomaterials.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/chest-call-3-winnerhttps://marketing.provenance.org/news-insights/chest-call-3-winnerThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/cult-beauty-x-provenance-webinar-up-close-on-the-future-of-sustainable-beautyhttps://marketing.provenance.org/news-insights/cult-beauty-x-provenance-webinar-up-close-on-the-future-of-sustainable-beautyCult Beauty x Provenance Webinar: ‘Up close on the future of sustainable beauty’Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/coolest-startup-foundershttps://marketing.provenance.org/news-insights/coolest-startup-foundersThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/clinically-testedhttps://marketing.provenance.org/news-insights/clinically-testedWith so many brands now claiming that their products are ‘ethical’ - how can you figure out what really is? Provenance’s Proof Points are a way for you to compare and trust what brands say about their businesses and products.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/coffeehttps://marketing.provenance.org/news-insights/coffeeHow can we improve coffee’s social and environmental impact? How can we protect future supply? Provenance calls coffee brands and businesses to join forces.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/cult-beauty-pioneers-transparency-in-beauty-with-the-provenance-blockchain-platformhttps://marketing.provenance.org/news-insights/cult-beauty-pioneers-transparency-in-beauty-with-the-provenance-blockchain-platformCult Beauty pioneers transparency in beauty with the Provenance blockchain platformThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/climate-friendly-beauty-5-ways-beauty-brands-can-cut-carbon-emissionshttps://marketing.provenance.org/news-insights/climate-friendly-beauty-5-ways-beauty-brands-can-cut-carbon-emissionsFor all the noise around the climate, many brands still lack clarity on both why and how to address their carbon footprint. Read this article to understand need for action and explore 5 practical strategies that beauty brands can use to reduce their emissions.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/customer-success-leadhttps://marketing.provenance.org/news-insights/customer-success-leadWe’re looking for a Customer Success Lead to build strong relationships with our enterprise customers by ensuring they get to dynamic, recurring valueThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/do-you-want-to-buy-transparent-clothinghttps://marketing.provenance.org/news-insights/do-you-want-to-buy-transparent-clothingMarianne Caroline Huges discusses the current market for transparent clothing - could it be the way of the future?Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/cult-conscious-launching-a-transparency-edit-with-cult-beautyhttps://marketing.provenance.org/news-insights/cult-conscious-launching-a-transparency-edit-with-cult-beautySpearheading innovation and going beyond your typical ‘sustainable’ collection, Cult Beauty is using Provenance technology to back up the claims made by beauty brands with factual information and verified data. They've also debuted their “Cult Conscious” edit, which rounds up brands leading with transparency, in a continued response to what their shoppers care about.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/edcon-2017https://marketing.provenance.org/news-insights/edcon-2017Notes from EDCON: a two-day event examining the latest enhancements from Ethereum.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/does-blockchain-live-up-to-the-hype-hear-our-founder-on-the-bbc-world-servicehttps://marketing.provenance.org/news-insights/does-blockchain-live-up-to-the-hype-hear-our-founder-on-the-bbc-world-serviceOur CEO & founder explains Provenance's use of blockchain as a way of verifying the supply chain of companies selling products such as food and fashion.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/dr-jutta-steiner-at-opentech-2015https://marketing.provenance.org/news-insights/dr-jutta-steiner-at-opentech-2015Provenance COO Dr. Jutta Steiner presents Provenance and Ethereum and the power of trustless networks, like blockchains, at OpenTech 2015Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/dialling-durably-grass-phonehttps://marketing.provenance.org/news-insights/dialling-durably-grass-phoneHow designer Sean Miles made a move toward organic tech with his grass phoneThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/emerging-in-the-midlands-jewellery-by-libby-wardhttps://marketing.provenance.org/news-insights/emerging-in-the-midlands-jewellery-by-libby-wardWest Midland-based jewellery maker Libby Ward takes inspiration from the Bubonic PlagueThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/engaging-shoppers-off-pack-or-labels-why-qr-codes-are-still-the-best-optionhttps://marketing.provenance.org/news-insights/engaging-shoppers-off-pack-or-labels-why-qr-codes-are-still-the-best-optionAs new technology emerges for connecting physical products to digital experiences, QR codes still have the best flexibility, accessibility and market adoption. Here's why.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/escape-the-city-name-provenance-in-top-100-purpose-led-organisationshttps://marketing.provenance.org/news-insights/escape-the-city-name-provenance-in-top-100-purpose-led-organisationsThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/everlane-revealed-transparency-is-a-journey-thats-as-much-about-inside-as-outhttps://marketing.provenance.org/news-insights/everlane-revealed-transparency-is-a-journey-thats-as-much-about-inside-as-outExposed this week in the New York Times for transparency ambitions that don’t match up with company reality, Everlane are becoming an example of what happens when you don’t follow a robust roadmap for transparency, but treat it as a stand-alone marketing strategy.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/ethical-consumer-week-how-to-make-transparency-meaningfulhttps://marketing.provenance.org/news-insights/ethical-consumer-week-how-to-make-transparency-meaningfulWhat is supply chain and impact transparency and what makes it valuable? Our CEO & founder Jessi Baker spoke at Ethical Consumer Week 2020 to explore the line between what’s progress and what’s simply marketing.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fairfoodhttps://marketing.provenance.org/news-insights/fairfoodOur work with Dutch NGO Fairfood brings greater transparency to the coconut industry by using blockchain to prove fair pay for farmers.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/faq-how-can-my-business-be-transparent-when-my-supply-chain-isnt-perfecthttps://marketing.provenance.org/news-insights/faq-how-can-my-business-be-transparent-when-my-supply-chain-isnt-perfectAddressing a top FAQs from brands, we answer how a business can start being transparent when their supply chain isn't perfect. Here are your first steps to communicating your sustainability with shoppers...Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/finance-and-operations-assistanthttps://marketing.provenance.org/news-insights/finance-and-operations-assistantThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/featured-ellen-macarthur-foundation-reporthttps://marketing.provenance.org/news-insights/featured-ellen-macarthur-foundation-reportThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fashion-week-bring-more-than-transparency-bring-integrityhttps://marketing.provenance.org/news-insights/fashion-week-bring-more-than-transparency-bring-integrityThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/featured-march-issue-wired-magazinehttps://marketing.provenance.org/news-insights/featured-march-issue-wired-magazineThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/featured-i-ds-amusehttps://marketing.provenance.org/news-insights/featured-i-ds-amuseThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fashion-for-goodhttps://marketing.provenance.org/news-insights/fashion-for-goodAfter a successful project tracking alpaca from farm to end garment, we take part in the second edition of Fashion for Good.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fashion-revolutionhttps://marketing.provenance.org/news-insights/fashion-revolutionProvenance joins Fashion Revolution week as an advocate and platform for transparency.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fairtrade-response-not-all-food-is-created-equal-who-should-set-the-standardshttps://marketing.provenance.org/news-insights/fairtrade-response-not-all-food-is-created-equal-who-should-set-the-standardsThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/featured-bbchttps://marketing.provenance.org/news-insights/featured-bbcProvenance is featured on the BBC. Watch Jessi's interview on blockchain, transparency and how her mother inspired her to start Provenance.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/featured-blockchain-francehttps://marketing.provenance.org/news-insights/featured-blockchain-franceThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fire-hose-weekend-baghttps://marketing.provenance.org/news-insights/fire-hose-weekend-bagThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/five-canoeshttps://marketing.provenance.org/news-insights/five-canoesCanoes are old. Today, they are a great example of craft and a nice way to think about progress. We explore five different processes of canoe building...Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/finance-for-social-and-sustainable-impact-blueprinthttps://marketing.provenance.org/news-insights/finance-for-social-and-sustainable-impact-blueprintTrado: New technologies to fund fairer, more transparent supply chains.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fundraise-2017https://marketing.provenance.org/news-insights/fundraise-2017Provenance has secured funds from strategic investors to complement ongoing grant funding, and enable a market launch in the UK and beyond.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/food-bigger-than-the-plate-provenance-traces-the-coffee-at-the-va-for-latest-exhibithttps://marketing.provenance.org/news-insights/food-bigger-than-the-plate-provenance-traces-the-coffee-at-the-va-for-latest-exhibitThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/freelanceengineerhttps://marketing.provenance.org/news-insights/freelanceengineerThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/hair-highwayhttps://marketing.provenance.org/news-insights/hair-highwayEnter a foreign world and follow the journey of Studio Swine making; see how they obtain and use human hair to create exceptionally well designed products.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/from-the-hearthttps://marketing.provenance.org/news-insights/from-the-heartThu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/grass-roots-cooperativehttps://marketing.provenance.org/news-insights/grass-roots-cooperativeA group of livestock farmers in Arkansas, supported by Heifer USA, is using cutting-edge technology to let you know where your dinner comes from.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/fixing-supply-chain-inefficiencieshttps://marketing.provenance.org/news-insights/fixing-supply-chain-inefficienciesWe tried to solve trade inefficiencies to create social and sustainable impact. It was not easy.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/harpers-bazaar-features-provenance-in-2022-trends-piecehttps://marketing.provenance.org/news-insights/harpers-bazaar-features-provenance-in-2022-trends-pieceDigital beauty director Bridget March saw the war on greenwashing in the beauty industry intensifying, and called out Provenance’s fact-checking transparency tech as a key tool for brands looking to prove their green credentials.Thu, 09 Nov 2023 07:24:08 GMThttps://marketing.provenance.org/news-insights/guide-to-eu-proposed-lca-sustainability-updateshttps://marketing.provenance.org/news-insights/guide-to-eu-proposed-lca-sustainability-updatesUnderstand the recent updates to the EU Green Deal and how to prepare your brand to meet these evolving standards.Thu, 09 Nov 2023 07:24:08 GMT