Retailer success stories

How THG is removing risk and driving +1.6% CVR with green claims

  • Driving sales by building sustainability marketing campaigns
  • Saving time by outsourcing claims validation for supplier brands
  • Reducing risk through scalable third-party claims validation
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How H&B is targeting non-compliant claims quickly and enhancing trust

  • Identifying potential risk areas using Provenance's AI risk assessment tool
  • Saving time by outsourcing claims validation for supplier brands
  • Enhancing consumer trust by providing validation
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All case studies

Beauty & Wellness

Tropic Skincare is educating and assuring customers with Proof Points

Beauty & Wellness

Pai Skincare is driving brand trust with consistent sustainability claims across retail channels

Beauty & Wellness

The Nue Co is building brand trust with bitesize sustainability badges

Beauty & Wellness

See how SBTRCT is winning the trust of retailers and shoppers

Food & Drink

Princes Group is turning tuna sourcing data into brand value

Food & Drink

Napolina is protecting long-term brand value with proof-backed communications

Beauty & Wellness

See how Innersense is differentiating on retailer channels with Provenance

Beauty & Wellness

See how Beauty Heroes is boosting conversion by 20% with greenwash-free claims

Food & Drink

See how BELU uses clickable sustainability claims to gain a competitive edge

Food & Drink

Anchor is building customer trust with honest impact claims

Beauty & Wellness

How Cult Beauty drove a +1.6% higher purchase rate for brands with validated green claims

Beauty & Wellness

See how Evolve is securing consumer trust with Proof Points

Beauty & Wellness

Caudalie is differentiating with always-on sustainability touch points

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