PETA Cruelty-Free & Vegan
PETA is a certification body who sets a standard for ‘cruelty-free’ and ‘vegan’ products. These include cosmetics, personal care, and household cleaning products. They were founded in 1980 by Ingrid Newkirk & Alex Pacheco and are headquartered in Virginia, USA.
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Product BusinessStandard Summary
The brand has signed a statement that they or their suppliers don’t conduct, commission, pay for, or allow any tests on animals for ingredients, formulations, or finished products and won’t do so in the future
The product cannot include animal products or derivatives of animal products
The brand has agreements in place with their suppliers that no animal testing is done at any stage
All auditing is done on paper and not on-site
The certification doesn’t need to be renewed